Contractors and home services
Businesses where leads need to become estimates, appointments and profitable projects, not just form submissions.
- Painting
- Remodeling and construction
- Cabinetry and countertops
- Other high-value home services

Who we work with
We work with companies doing genuinely good work that need clearer positioning, stronger creative and a better path from attention to revenue.
See If We're A Fit →Where SOL has experience
The examples below reflect the work I have actually done. They are not boxes you have to fit into.
Businesses where leads need to become estimates, appointments and profitable projects, not just form submissions.
Operators that want to own more of the guest relationship, build direct demand and turn the website into a real booking channel.
Businesses where the website needs to make an intangible service feel clear, credible and easy to act on.
Sometimes the real project is not more ads. It is the website, CRM, booking flow and follow-up underneath them.
Where SOL makes the biggest difference
That can look like a website that undersells the work, content that is basic or incomplete, ads that send people into a weak journey or follow-up that lets good leads disappear. SOL connects those gaps so the brand story is clearer, the content earns attention naturally and more of the right people click, enquire, book or buy.

Usually a good fit when
SOL is generally most useful when there is a real business underneath the marketing problem. The goal is to improve the system around a company that already delivers value.
The economics make it worthwhile to invest in winning the right enquiries rather than chasing the cheapest lead.
The ads, website, content and follow-up may all exist, but they are not working together as one journey.
We are improving acquisition and conversion around a real offer, not trying to invent demand for something unproven.
Closed revenue, bookings, project value and lead quality matter more than a dashboard full of cheap conversions.
You would rather work with someone who understands the whole system than coordinate five disconnected specialists.
Selected clients
The industries change. The work stays consistent: stronger positioning, better content, clearer websites and a better path from attention to revenue.

Not sure where the gaps are?
We will look at what is already working, where the handoffs break down and what would actually improve the customer journey.
Let's Build Together →